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Published on:

14th May 2024

Navigating the Digital Horizon: Insights from DigiMarCon Pacific Northwest

Join Laura and Lisa as they reflect on their whirlwind experience at DigiMarCon Pacific Northwest. In this episode, they delve into the diverse range of topics covered, from cutting-edge AI to the evolving landscape of SEO. Amidst the hustle and bustle of speaker sessions, they found themselves immersed in a sea of valuable insights and meaningful connections.

From discussions on cybersecurity and brand management to the impact of Gen Z on digital platforms, each session offered a unique perspective on the ever-shifting digital terrain. They explore the highs and lows of speaker presentations, and how they will use these insights when working with clients.


Tune in as they highlight their favorite moments, share key takeaways, and ponder the future of digital marketing in an era defined by constant change and innovation. Whether you're a seasoned marketer or a curious newcomer, this episode offers a glimpse into the dynamic world of DigiMarCon and the lessons learned along the way.



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About the Podcast

The Paid Media Playbook
Unlocking the Secrets of Successful Digital Marketing Strategies
Welcome to The Paid Media Playbook — where marketing leaders share what’s really working.

‍Each episode, we go beyond paid media to explore the strategies, insights, and behind-the-scenes lessons shaping modern marketing. From brand building to measurement, comms to creative, no topic is off-limits. You’ll hear from a diverse mix of Marketing Directors, Creators, Researchers, Agency Leaders, and Founders — all pushing the edge of what’s possible in their fields. Whether you're leading a marketing team or just love smart marketing conversations, this show is your playbook for what’s next.

About your hosts

Laura Szczes

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Paid Media Agency Owner with over 25 years of Paid Media Strategy Experience. Based in Seattle and talking about Paid Media, Marketing, Clients, and the Pacific Northwest.

Lisa Wekellis

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